The Primate CollectiveThe PrimateCollective
All work

Salon & spa

Goldline Studio

A luxe, tactile website for a high-end salon — a booking machine dressed beautifully, built to fill the diary.

The challenge

Goldline looked premium in person but generic online, and walk-ins were drying up as customers searched first.

Our approach

We leaned into rich imagery and gold accents, wrote copy with confidence, and streamlined booking down to a few taps.

The outcome

A site that feels as good as the chair — and keeps the calendar full.

3.1×

Online bookings

+47%

New clients

11d

To launch

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